FMG appoints Glenn Croasdale as Chief Client Officer

Tuesday 28 June 2022

FMG (Farmers Mutual Group) has appointed Glenn Croasdale as Chief Client Officer following an Executive Assessment process undertaken by SEQEL Partners.

FMG is a unique New Zealand insurance provider. It was created by farmers for farmers and has a number of unique characteristics in terms of ownership, business model and culture which significantly differentiates FMG from its competitors. FMG is the clear leader in the rural market from both a market share and customer satisfaction perspective, with gross written premiums approaching $500m.
Glenn joined FMG in February 2011 as Marketing Manager before being appointed to the Leadership Team as General Manager Client Propositions and Online Services in May 2019 (later re-titled Chief Marketing Officer). He has held the role of Interim Chief Client Officer since December 2021.
Glenn holds a Bachelor of Commerce and Administration from Victoria University, with his early career having been spent in marketing and commercial roles with Cableprice and UBD.